Are you ready to end cravings for good?

Introducing the Urge Surfing app.
Developed by a Dietitian and Eating Psychology Coach with almost 20 years experience working with clients with food cravings...

An urge is an impulse to satisfy a craving.
It is a feeling and all feelings pass.

Urge Surfing has been shown to...

  • Help you take a step back from how you feel and have more control over what you do

  • Help you observe cravings without reacting to them

  • Help settle your nerves instead of using food to settle them for you

  • Help you manage any overwhelming emotion

Urge surfing is a skill.
​The more you do it, the better you get.
​And food cravings will become a thing of the past.

Urge surfing is the best approach I have found that has helped hundreds of my clients over the years, put an end to what are often torturous, compelling urges to eat.

I want this approach to be available to anyone seeking help to manage cravings or end emotional eating. That’s why I developed this app.

Hi, I’m Caroline

A clinical dietitian and eating psychology coach with nearly 20 years of experience in weight loss.

And I started to see the same pattern over and over. Clients wanting to lose weight and keep it off struggled most when it came to cravings.

They could eat "normally" during the day. But later in the afternoon, or in the evening the cravings would come, they'd give in and eat, then end up frustrated and annoyed at themselves.

Most of us try to resist cravings or distract ourselves, which rarely works and is not a long-term strategy.

So I started teaching my clients Urge Surfing, where instead of answering, resisting or distracting, you “surf” it.

The Urge Surfing app is a one time payment of only AUD$12.99

It’s easy to use.
It's with you in the palm of your hand when cravings hit.
It really can put an end to cravings FOR GOOD!

Available on both Apple and Android

How does it work?

Cravings are a habit.
Habits are simply a learned behaviour.
They can be unlearned and the best way to do so is to replace them with a new habit.​

If you are constantly giving into your food cravings, your "go to" food currently has the power over you.
Your brain has locked in a pleasurable feeling with eating a specific food. 
Despite that feeling only being temporary!

Want to undo this habit?

YOU CAN! Just...
Respond differently.
​Choose a different behaviour.
​Like surfing the urge, rather than eating.
​Repeat this new behaviour over and over and it will become your default behaviour.

It can be hard to respond differently in the moment though without support.
Without the app!
​
That's because for every urge there will be a peak - the highest point of distress. This is when most people give in to their urges. Because in the moment, it's hard to believe that at some point the urge will become less intense.

People often do not experience the passing of an urge because they feed it before it reaches the peak.

If you give in as the urge rises, you will only experience urges as getting stronger and stronger without ever experiencing the reality that urges do pass.

Want to learn more about urge surfing?

Watch this interview I did with the lovely dietitian Amanda Clarke from Portion Perfection.
​I walk through the process of urge surfing and you get a sneak peak of the app too!

Get the URGE SURFING App NOW!

Get the URGE SURFING App NOW!

Don't use willpower. Try surfing. 🏄‍♀️
No surfboard required!
Just like a wave builds in intensity and then diminishes, so does the urge to eat.
Take a few minutes to ride the urge wave.
You'll be amazed by what can happen in just a few minutes. ⏳🌊

And after you've surfed...

Identify how you felt just before the urge to eat.
Were you frustrated or stressed or excited?
Do your best to recognise the emotion that was creating the desire to eat.

Once you've done that, ask yourself,
“What can I do to take care of and nourish myself without turning to food?
What do I truly need or want?"

This is the ultimate act of self-care.
To want to understand what's happening and to learn how to support yourself without using food.

​This is NOT a quick fix, but it works.
I know, because this is how I stopped emotional eating years ago.
​
​And if you need more help with this, get in touch.

Get the URGE SURFING App NOW!

What is urge surfing?

Urge surfing is a technique attributed to the late Alan Marlatt PhD, a clinical psychologist and research pioneer in the field of treating addictions.

This technique involves observing an urge or craving to eat without taking action, and allowing the urge to subside in its own time.

Urges are temporary. You don’t have to act on them. But most of us struggle to not respond to them. Urge surfing is how you let an urge be there without answering it, resisting it or feeling the need to distract yourself by doing something else, such as make a cup of tea or run a bath. By relaxing and using your breath, you allow the urge to peak then subside.

The more you practise urge surfing, the less often urges will arise, and when they do, they will be less intense. With time and practice, it will become easier and easier to urge surf.

“The focus is on identifying and accepting the urge, not acting on the urge or attempting to fight it.” — Alan Marlatt